Tourism Australia has launched a Vietnamese language official
website for customers at www.australia.com , the Australian embassy
said on July 6.
By the end of March 2010,
Australia saw over 37,000 visitors from Vietnam , an encouraging
increase of nine percent from the previous year, despite a challenging
year including the global financial crisis and A/H1N1 epidemic.
“Vietnam is an emerging marketing for Australia, with good
potential for growth, given the strong affinity that Vietnamese have
with Australia in terms of education and immigration,” said Maggie
White, Regional General Manager, South/Southeast Asia and Gulf
Countries, Tourism Australia.
She adds, “We believe
that having Australia.com available in the Vietnamese language will
help inspire more Vietnamese to visit Australia.”
Tourism Australia will continue to work closely with its airline
partners and Aussie Specialist travel agent partners to ensure the
availability of attractive travel options for Vietnamese consumers, she
said.
According to Australia ’s Foreign and Trade
Ministry, more than 210,000 Australians visited Vietnam in 2009./.