Bustling trading on the Cai Rang Floating Market (Source: VNA)

Can Tho (VNA) – Approximate 10 billion VND (446,000 USD) will be provided for households trading on the Cai Rang Floating Market in the Mekong Delta City of Can Tho to maintain their operation as a signature tourist draw.

This forms one of the moves aiming at preserving and developing the market in 2016, said Nguyen Hoang On, Director of the City Centre for Tourism Development.

The city Department of Culture, Sports and Tourism has launched 5,000 flyers in a bid to enhance the awareness of environmental protection and traffic safety on waterways among local traders, tourists and residents.

The city has also taken measures to accelerate the approval of the “project to preserve and upgrade the Cai Rang Floating Market”.

Other incentives have been offered to facilitate the business of households and traders on the market.

The Cai Rang Floating Market first appeared 100 years ago, becoming a destination for consumer agricultural products in the Mekong Delta region.

Apart from selling fruit and vegetables from the district, it also offers special agricultural products from neighbouring provinces.

The region's food, specialties and handicraft products are brought to the market as well.

The market is open every day from 4am to 9am, and attracts nearly 300 boats.

During festivals and holidays, up to 500 boats visit the 1 km-long floating market.
It attracts 500 – 700 local and foreign tourists each day.-VNA