Mui Ne is expected to become a national tourism site by 2030. (Source: kenhdulich.org)

Binh Thuan (VNA)
– The south central coastal province of Binh Thuan has optimised its potential and advantages to develop tourism sustainably, aiming to turn tourism into an economic spearhead in the time ahead.

The locality is expected to welcome 6.3 million tourists in 2019, including 750,000 foreigners, and earn 15.4 trillion VND (662.8 million USD) from the sector.

To that end, the local Department of Culture, Sports and Tourism will continue to improve the investment environment, targeting strategic investors and professional tourism management groups.

Apart from restructuring the tourism sector in terms of market, product and human resources, Binh Thuan will work to ensure a safe, civilised and hospitable environment for visitors.

To create diverse and typical tourism products, the province has utilised its strength in maritime tourism while developing cultural products, especially Cham culture, and community-based tourism.

At the same time, Binh Thuan has joined hands with the Central Highlands province of Lam Dong and Ho Chi Minh City to launch regional tours like those exploring Da Lat, Ben Thanh market and Mui Ne beach or central coastal provinces.

Binh Thuan has 438 accommodation facilities with 14,700 rooms and diverse entertainment services.

The Mui Ne national tourism site is set to become a tourist attraction of the south central coastal region and the country, and one of the top destinations in Asia-Pacific by 2030.

In 2018, Binh Thuan served over 5.75 million tourists, a year-on-year increase of 12 percent. The figure included 675,000 foreign arrivals, up 14 percent.

In the year, the locality earned more than 12.8 trillion VND (550 million USD) from tourism, a rise of 18.8 percent against the pervious year.

Nine tourism projects were licensed in 2018, raising the total number of tourism projects in the locality to 390 with total investment of over 60 trillion VND (2.58 billion USD). Of them, 184 have been put into operation.

Binh Thuan has a coastline of 192km, with various beautiful landscapes such as Mui Yen, Cau isle, Ke Ga lighthouse, Ganh Son, Gieng Tien, and the Hon Cau Marine Protected Area where hundreds of rare species live.

In addition, Binh Thuan boasts Phu Quy island which is known as “the pearl in the middle of the sea” and located about 56 nautical miles off the coast of the province. Meanwhile, Mui Ne beach, with its warm and windy climate, has served as a venue for well-known surfers from the UK, France, Russia, Germany, and Australia.-VNA