A remarkable 71 percent of people surveyed are now satisfied with high-quality made-in-Vietnam goods that make up almost 90 percent of the market share at supermarkets, an official from the Ministry of Industry and Trade has announced.

Deputy Minister Ho Thi Kim Thoa revealed the information with some fanfare on January 8 during a meeting between her ministry and the National Steering Committee for the campaign “Vietnamese prioritise using Vietnamese goods”

She said after four years of the campaign, a number of positive outcomes have been seen, creading a foundation to work on in the following years.

According to a recent survey by the agency, the ratio of using domestic input materials as well as machines in production has seen an increase of 25 percent. People at rural areas are getting used and beginning to favour commodities produced at home.

However, the ministry pointed out several limitations facing the work, including the unsustainable distribution of goods in rural areas and some enterprises making use of promotions to consume inventories and out-of-date goods as well as lack of sanctions.

Addressing the meeting, President of the Vietnam Fatherland Front’s Central Committee Nguyen Thien Nhan, who led the Steering Committee to the event, asked the ministry in collaboration with the Ministry of Science and Technology to support businesses in building trademarks, provide regular supply to disadvantaged areas and honour organisations and individuals who have shown good performance in the campaign.

The nationwide initiative has been benefiting domestic enterprises and manufacturers, said a representative from the National Textile and Garment Group.

Nevertheless, the firms involved are burdened with the huge costs of transport, sale and management. To address the issue, the formation of distribution centres at major economic hubs and cities are required.-VNA