Hundreds of thousands flocked to the central city of Danang on June 20 for a ceremony to kick off the “Summer Rendezvous” festival in a hope of luring more holiday-makers to the locality.

An array of cultural, sporting and tourism activities are taking place in the East Sea park area, along sunny beaches and main streets of the city.

This year, several outdoor activities have been added to the programme, including aerobic performances, street dances, a vintage car exhibition, a basket shaking contest and a kayak race.

A highlight of the event is a parasailing contest which attracts both local and foreign athletes. The tournament will be from June 27-29.

The festival looks to promote the city’s sea tourism products and consolidate its reputation as a safe and attractive destination for international friends.-VNA