China offers major wood products market

China is emerging as a market with great potential for Vietnamese wooden products, according to the Handicraft and Wood Industry Association of HCM City (HAWA).
China is emerging as a market with great potential for Vietnamese wooden products, according to the Handicraft and Wood Industry Association of HCM City (HAWA).

“Chinese customers are very fond of Vietnamese carved products since they are made from high quality wood and skillfully sculptured,” said HAWA deputy chairman Tran Quoc Manh.

“We should not think that Vietnamese wooden products cannot sell in mainland China since we see a lot of Chinese wooden products in the local market,” he said.

“Most Chinese imports in the local market are cheap products, while we ship high-end products to the Chinese market, meeting the demand of high-income earners there,” he explained.

Dang Quoc Hung, also deputy chairman at HAWA, said earnings from wooden product exports to China have increased steadily in recent years to several hundred million USD annually.

“If our furniture products penetrate well into the Chinese market, China may become a possible gateway to other countries for Vietnamese products through international trade fairs, exhibitions that are held annually in China ,” Manh said.

A delegation of executives from the wood processing industry will visit China this year to explore business opportunities, focusing particularly on Guangdong province’s Foshan District, he said.

However, stronger Government support is needed for local firms to do better in the Chinese market, Manh said, adding this would take the form of organising promotion programmes and supporting costs for companies that take part in international trade fairs in China .

The country earned about 1.98 billion USD from wooden exports in the first 10 months of last year, a reduction of 13.6 percent over the same period in 2008, according to the Ministry of Agriculture and Rural Development.

The fall has been attributed to the global recession.

Made-in-Vietnam wooden products are now sold in 120 countries and territories worldwide.

There are more than 2,000 wood processing firms employing 250,000 workers in the country, located mainly in HCM City and Binh Duong, Dong Nai and Binh Dinh provinces.

More than 500 of these firms are involved in furniture exports, with the US , the EU and Japan being their biggest markets./.

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