Communication campaign looks to reduce plastic waste hinh anh 1Information portal (Photo: VNA)
Hanoi (VNA) – The information portal and communication campaign “Joining hands to reduce plastic waste” made debut on October 7 at

The communication campaign is part of activities within the pilot project “Initiative to establish a supermarket alliance to reduce the consumption of single-use plastic bags in Vietnam” (Plastic Alliance).

It is an initiative of the project “Rethinking Plastics – Circular Economy Solutions to Marine Litter” funded by the European Union and the German Ministry for Economic Cooperation and Development, and supporting a transition towards a circular economy for plastics to reduce plastic waste leakage into the sea.

Fanny Quertamp, Senior Specialist of the "Rethinking Plastics" project, affirmed that, within the framework of the project, the EU and the German ministry will stand side by side with Vietnam in efforts to reduce ocean plastic waste, by encouraging supermarkets and consumers to change their habits in order to reduce the use of single-use plastic bags.

The communication campaign has been implemented from October with various forms of communications expected to bring the most effective influences to promote changes in behaviours of the whole society./.