Exhibition to prove font of all knowledge

The 56th International Typographic Exhibition featuring 242 winning entries including printed matter, packaging, logos and movie titles will be opened at the Goethe Institut in Hanoi on March 19 by the New York Type Directors Club (TDC).
The 56th International Typographic Exhibition featuring 242 winning entries including printed matter, packaging, logos and movie titles will be opened at the Goethe Institut in Hanoi on March 19 by the New York Type Directors Club (TDC).

Every year, the TDC holds a competition for the use of type and letter forms in design and for the design of typefaces. The winning entries came from 20 countries including the US , Germany , Australia , Canada , China , the UK , France , India , Japan , the Republic of Korea and the Netherlands .

The exhibition is being sponsored by Richard Moore Associates.

Other activities taking place during the exhibition include a screening of a documentary titled Helvetica directed by Gary Hustwit, which is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which celebrated its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives.

The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.

There will be a discussion on Type Talk in which FPT Arena students will be invited to create typographic posters on the theme of Shout It out Loud.

There will be another screening of a film titled The Art of Hermann Zapf on Monday . The video, produced in 1967, features Zapf at work at Hallmark Cards in Kansas City , Missouri and in Zapf's design studio in Dreieichenhain , Germany .

The exhibition will finish on March 22. /.

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