Handicraft producers and exporters are showcasing products at an exhibition which opened in Hanoi on April 14 with the aim of boosting exports to Japan.
As many as 26 handicraft importers from Japan visited and made transactions at the exhibition which was held under an initiative by Vietnam-Japan Special Friendship Ambassador Ryotaro Sugi.
The organisers had previously invited two design and marketing experts from Japan to help 46 domestic handicraft companies get a handle on the demands of Japanese consumers and ways to penetrate this market.
As part of the Vietnam Expo 2010, the show was co-organised by the Japan External Trade Organiation (JETRO), the Vietnam Trade Promotion Agency (Vietrade) and the Vietnam Chamber of Commerce and Industry (VCCI)./.
As many as 26 handicraft importers from Japan visited and made transactions at the exhibition which was held under an initiative by Vietnam-Japan Special Friendship Ambassador Ryotaro Sugi.
The organisers had previously invited two design and marketing experts from Japan to help 46 domestic handicraft companies get a handle on the demands of Japanese consumers and ways to penetrate this market.
As part of the Vietnam Expo 2010, the show was co-organised by the Japan External Trade Organiation (JETRO), the Vietnam Trade Promotion Agency (Vietrade) and the Vietnam Chamber of Commerce and Industry (VCCI)./.
