Hanoi customers excitedly exchange milk cartons for gift sets

In order to encourage joint actions to reduce waste and spread a green lifestyle, TH true MILK fresh milk brand organizes a program to collect and recycle milk cartons at 20 TH true mart stores in Hanoi capital and Ho Chi Minh City from April 23 to June 5, 2022. To participate, consumers bring milk cartons of all kinds, regardless of brand or manufacturer, cleaned and folded, to one of 20 TH true mart stores according to the published list. In addition to practicing green living, contributing to reducing waste, each participant will receive meaningful gifts made of environmentally friendly materials. (Photo: Vietnamplus)

After being collected, the milk cartons will be transferred by TH to a reputable recycling unit to recycle using modern technology, making useful, environmentally friendly and safe products for users such as: ecological roofing sheets, furniture, paper bags, notebooks, toilet paper, gift wrapping paper, etc. With the mindset of “Treasure Mother Nature, who will give you everything”, the owner of TH true MILK fresh milk brand has taken many pioneering actions to apply environmentally friendly consumer solutions. From the beginning of 2021, TH will stop using plastic shrink film for bottle caps for pure water product TH true WATER 350 ml. (Photo: Vietnamplus)

A TH Group representative shared: “Through the program, we want to contribute to spreading the green lifestyle and sustainable development spirit to consumers in the classification of domestic waste”. TH’s representative also said that the collection of milk packaging is not a new thing for TH because this business has long been a founding member of the Packaging Recycling Alliance – PRO Vietnam, pursuing the aspiration of a Green – clean – beautiful Vietnam and efforts to promote green economic model, circular economy. One of PRO’s specific goals is that by 2030 Vietnam will collect and recycle 100% of the packaging of products already on the market. (Photo: Vietnamplus)

As of May 4, after three collection rounds of the campaign, TH true mart stores have received 6,359 customers to exchange boxes, with a total of 138,584 milk cartons of different brands. In particular, on World Environment Day June 5, many people brought milk cartons to the store to participate in this program of TH true MILK, most of them were children with their parents, the rest were friends, students and office workers. In addition to practicing green living, contributing to reducing waste, each participant will receive meaningful gifts made of environmentally friendly materials. After being collected, the milk cartons will be transferred by TH to a reputable recycling unit to recycle using modern technology, making useful, environmentally friendly and safe products for users. (Photo: Vietnamplus)

With the mindset of “Treasure Mother Nature, who will give you everything”, the owner of TH true MILK fresh milk brand has taken many pioneering actions to apply environmentally friendly consumer solutions. From the beginning of 2021, TH will stop using plastic shrink film for bottle caps for pure water product TH true WATER 350 ml. Previously, in June 2020, TH participated in the founding and launching of the Vietnam Business Alliance for the Environment (Vietnam Business for Environment-VB4E). In January 2021, TH Group became one of the first 16 members to join the Alliance of Retailers to reduce the consumption of single-use plastic bags. (Photo: Vietnamplus)

Specifically, from May 2018, the TH true mart store system stopped using plastic bags and replaced them with bags made from eco-friendly bio-materials. To encourage consumers to reduce single-use plastic bags when shopping or in daily activities, TH launches canvas bags at TH true mart nationwide from October 2020. Part of the revenue from selling canvas bags is used by TH to accompany nature conservation organizations in Vietnam, starting with a coral reef monitoring project in Cat Ba National Park. From the beginning of 2021, TH will stop using plastic shrink film for bottle caps for pure water product TH true WATER 350 ml. (Photo: Vietnamplus)

TH true MILK is a pioneer brand in the dairy industry that uses yogurt spoons made from eco-friendly bio-based materials to replace plastic since 2018. Latest, from June 1, 2022, TH has reduced by 50% the amount of disposable yogurt spoons supplied to the market, and will gradually reduce 100%. To encourage consumers to reduce single-use plastic bags when shopping or in daily activities, TH launches canvas bags at TH true mart nationwide from October 2020. Part of the revenue from selling canvas bags is used by TH to accompany nature conservation organizations in Vietnam, starting with a coral reef monitoring project in Cat Ba National Park. (Photo: Vietnamplus)

A special gift that changes every week is included if you collect 20 boxes of TH milk from one of the following products: canvas bag, coir pot seed set, TH true MILK Organic 500ml pasteurized fresh milk or set Environmentally friendly spoons and chopsticks. In order to encourage joint actions to reduce waste and spread a green lifestyle, TH true MILK fresh milk brand organizes a program to collect and recycle milk cartons at 20 TH true mart stores in Hanoi capital and Ho Chi Minh City from April 23 to June 5, 2022. To participate, consumers bring milk cartons of all kinds, regardless of brand or manufacturer, cleaned and folded, to one of 20 TH true mart stores according to the published list. (Photo: Vietnamplus)

TH’s representative also said that the collection of milk packaging is not a new thing for TH because this business has long been a founding member of the Packaging Recycling Alliance – PRO Vietnam, pursuing the aspiration of a Green – clean – beautiful Vietnam and efforts to promote green economic model, circular economy. One of PRO’s specific goals is that by 2030 Vietnam will collect and recycle 100% of the packaging of products already on the market. With the mindset of “Treasure Mother Nature, who will give you everything”, the owner of TH true MILK fresh milk brand has taken many pioneering actions to apply environmentally friendly consumer solutions. (Photo: Vietnamplus)

The activity of collecting milk packaging is not a new thing for TH because the group has long been a founding member of the Packaging Recycling Alliance - PRO Vietnam, pursuing the aspiration of a green - clean - beautiful Vietnam and efforts to promote the circular economy model. To encourage consumers to reduce single-use plastic bags when shopping or in daily activities, TH launches canvas bags at TH true mart nationwide from October 2020. Part of the revenue from selling canvas bags is used by TH to accompany nature conservation organizations in Vietnam, starting with a coral reef monitoring project in Cat Ba National Park. (Photo: Vietnamplus)

TH canvas bags have long become an intimate accessory for many green-living 'believers'. The raw material for the production of bags is a natural rough cloth made from hemp, which is both aesthetic and durable, which can be used for a long time to replace disposable plastic bags, contributing to reducing plastic waste and protecting the environment. In order to encourage joint actions to reduce waste and spread a green lifestyle, TH true MILK fresh milk brand organizes a program to collect and recycle milk cartons at 20 TH true mart stores in Hanoi capital and Ho Chi Minh City from April 23 to June 5, 2022. (Photo: Vietnamplus)

Taking place on the occasion of World Environment Day June 5, 2022, the programme “Collect boxes, spread green living” by TH true milk entrepreneur continues to attract many customers to participate. To participate, consumers bring milk cartons of all kinds, regardless of brand or manufacturer, cleaned and folded, to one of 20 TH true mart stores according to the published list. In addition to practicing green living, contributing to reducing waste, each participant will receive meaningful gifts made of environmentally friendly materials. The programme takes place in Hanoi capital and Ho Chi Minh City from April 23 to June 5, 2022. (Photo: Vietnamplus)

To participate, consumers bring milk cartons of all kinds, regardless of brand or manufacturer, cleaned and folded, to one of 20 TH true mart stores according to the published list. In addition to practicing green living, contributing to reducing waste, each participant will receive meaningful gifts made of environmentally friendly materials. After being collected, the milk cartons will be transferred by TH to a reputable recycling unit to recycle using modern technology, making useful, environmentally friendly and safe products for users such as: ecological roofing sheets, furniture, paper bags, notebooks, toilet paper, gift wrapping paper, etc. With the mindset of “Treasure Mother Nature, who will give you everything”, the owner of TH true MILK fresh milk brand has taken many pioneering actions to apply environmentally friendly consumer solutions. (Photo: Vietnamplus)

Each customer can exchange the box for a gift up to one time per day. In case the weekly gift has run out, TH will give you a replacement gift which is a 500ml box of TH true MILK Organic fresh milk completely from nature. With the mindset of “Treasure Mother Nature, who will give you everything”, the owner of TH true MILK fresh milk brand has taken many pioneering actions to apply environmentally friendly consumer solutions. Previously, in June 2020, TH participated in the founding and launching of the Vietnam Business Alliance for the Environment (Vietnam Business for Environment-VB4E). In January 2021, TH Group became one of the first 16 members to join the Alliance of Retailers to reduce the consumption of single-use plastic bags. (Photo: Vietnamplus)