The meeting to launch the website on safe farm produce of Hanoi (Photo: VNA)

Hanoi (VNA) – Consumers in Hanoi will find it easier to access information pertaining to the origin and quality of agricultural products as an exclusive website was launched on August 27 at http://nongsanantoan.gov.vn.

Nguyen Thi Mai Anh, Deputy Director of the Hanoi Investment, Trade, and Tourism Promotion Centre, said the website is expected to help producers and businesses promote their products both at home and abroad.

It has been seen as a useful tool that connects producers with distributors and consumers via e-commerce in order to develop production and distribution value chains in the locality, she said.

According to the official, the website aims to build a database on safe farm produce, adding that 21 safe food stores in Hanoi have been licensed by the municipal Department of Industry and Trade, and all 600 convenient stores in the city have met food safety regulations.

Hanoi has so far established 80 chains of safe farm produce, said the municipal Department of Agriculture and Rural Development.

Of the total, there are five collective brands, namely Ba Vi chicken, Soc Son chicken, Son Tay chicken, Van Dinh duck, and Lien Chau duck eggs. 

Farm-to-fork chains with animal origins have attracted the participation of more than 3,000 family farms and 120 businesses and individuals operating in the sectors of animal feed, medicine, slaughtering, food processing, and distribution.

The department is examining 140 facilities to build a programme that helps trace product origins using QR codes.-VNA