The Binh Dien farm produce market in HCM City’s District 8 (Photo: VNA) HCM City (VNS/VNA)- The HCM City Department of Trade and Industry has launched a new programmecalled “Promotion of Vietnamese Goods” to support farmers’ produce, includingvegetables, fruits, poultry, meat and seafood.
The programme aims for improvement of quality of goods under VietGap and HACPP(Hazard Analysis and Critical Control Points) standards, and investment in packaging,models, designs, brand registration and product traceability.
Higher standards and investments are expected to help bring more farm producefrom Vietnam to overseas markets.
Other localities that supply goods to HCM City will have to meet the samestandards and conditions.
The city’s distribution system will be responsible for signing purchasingcontracts with suppliers to ensure that it would receive goods meeting VietGapand HACPP standards of product safety, traceability and brand names.
Through this programme, the city aims to build a close association betweenproducers, distributors and consumers, and to establish connections amonglocalities.
Distributors will only accept goods which have brand traceability and meet therequired standards, and they will also help producers improve the quality ofpackaging and models.
Producers, co-operatives, farms and farm households will be selected to jointhe programme, and they will pledge to produce goods with standards set bydistributors.
Producers will be given help to build their brand names and connect withbuyers, and city agencies will solicit programme membership from localwholesale markets and distribution systems.
Local goods for local customers
Nguyen Ngoc Hoa, deputydirector of the city’s Department of Trade and Industry, said the “Promotionsof Vietnamese Goods” programme would support another project which aims todevelop the domestic market through a campaign to encourage Vietnamese customersto use Vietnamese goods.
The campaign has raised awareness among local customers about the selection,purchase and consumption of Vietnamese goods.
However, it has focused on manufactured goods and paid little attention to theproduction and processing of other groups of goods, especially essential farmproducts, Hoa said.
HCM City, which has more than 10 million people, has the highest average percapita income in Vietnam, with a high demand for goods, he said.
The HCM City Statistics Bureau said the city every year needs 660,000 tonnes ofrice, 85,000 tonnes of sugar, 60,000 tonnes of cooking oil, 216,000 tonnes ofpork, 130,000 tonnes of poultry meat, 132,000 tonnes of seafood, and nearly onemillion tonnes of fruits and vegetables.-VNS/VNA
The programme aims for improvement of quality of goods under VietGap and HACPP(Hazard Analysis and Critical Control Points) standards, and investment in packaging,models, designs, brand registration and product traceability.
Higher standards and investments are expected to help bring more farm producefrom Vietnam to overseas markets.
Other localities that supply goods to HCM City will have to meet the samestandards and conditions.
The city’s distribution system will be responsible for signing purchasingcontracts with suppliers to ensure that it would receive goods meeting VietGapand HACPP standards of product safety, traceability and brand names.
Through this programme, the city aims to build a close association betweenproducers, distributors and consumers, and to establish connections amonglocalities.
Distributors will only accept goods which have brand traceability and meet therequired standards, and they will also help producers improve the quality ofpackaging and models.
Producers, co-operatives, farms and farm households will be selected to jointhe programme, and they will pledge to produce goods with standards set bydistributors.
Producers will be given help to build their brand names and connect withbuyers, and city agencies will solicit programme membership from localwholesale markets and distribution systems.
Local goods for local customers
Nguyen Ngoc Hoa, deputydirector of the city’s Department of Trade and Industry, said the “Promotionsof Vietnamese Goods” programme would support another project which aims todevelop the domestic market through a campaign to encourage Vietnamese customersto use Vietnamese goods.
The campaign has raised awareness among local customers about the selection,purchase and consumption of Vietnamese goods.
However, it has focused on manufactured goods and paid little attention to theproduction and processing of other groups of goods, especially essential farmproducts, Hoa said.
HCM City, which has more than 10 million people, has the highest average percapita income in Vietnam, with a high demand for goods, he said.
The HCM City Statistics Bureau said the city every year needs 660,000 tonnes ofrice, 85,000 tonnes of sugar, 60,000 tonnes of cooking oil, 216,000 tonnes ofpork, 130,000 tonnes of poultry meat, 132,000 tonnes of seafood, and nearly onemillion tonnes of fruits and vegetables.-VNS/VNA
VNA
