Vietnam is believed to be an attractive market for amusement park investors, said the English language news portal VietNamNet Bridge.

Many parks worth hundreds of billions of dong have been established in Ho Chi Minh City,VietNamNet Bridge reported.

In the past, amusement parks on an area of 100 square metres offering simple entertainment activities could satisfy children’s requirements. However, parents nowadays tend to be more selective.

Therefore, large parks with attractive, creative games will be more competitive.

Thomas Ngo, CEO of Nkid, the developer of tiNi World amusement park chain, was quoted as saying that the market is worth 3 billion USD, accounting for 60 percent of the business fields for children (education, entertainment, healthcare, etc).

The great potential has prompted investors to inject bigger money into the projects. Analysts said the investment capital is usually tens or hundreds of billions of dong.

While more and more new amusement parks have opened, existing parks have been expanding rapidly.

Nkid, for example, has developed 20 tiNi parks all over the country with total investment capital of 10 million USD, or over 200 billion VND. In early 2014, tiNi opened the first tiNiTown-style park on an area of 2,500 square metres in Ho Chi Minh City.

However, Nkid now has to compete with many other rivals. In December 2013, KizWorld, the indoors entertainment centre for children aged 3-16, was put into operation.

The centre covers a large area of 5,500 square metres on the grounds of Parkson Flemington, a shopping mall in district 11. Vietopia in District 7, which opened in January 2014, is considered the largest amusement park for children in Vietnam. It is located on an area of 22,000 square metres and has investment capital of 520 billion VND.

The market is so lucrative that it has attracted the biggest player in the real estate sector – Vingroup.

Vingroup has opened VinKC located at Vincom B Shopping Mall in District 1, Ho Chi Minh City. Prior to that, a similar park opened at Vincom Mega Mall Times City in Hanoi. The chain targets children up to 15 years old.-VNA