Based on consumption data, the Mekong Delta region plans to gradually reduce the scale of its Tra fish production and apply a series of measures to enhance fish quality in 2015–2016, according to the Vietnam Tra Fish Association (VTFA).

The plan foresees a reduction of the Tra fish farming area by 500ha each year from the current 6,400ha.
A new environmentally friendly breeding technique will be implemented, helping increase the average productivity of Tra fish farming in the region to 180–200 tons per ha, compared to 160 tons per ha today.

Estimates reckon that in 2016, Tra fish output will total 1.2 million tonnes and the value of exports will reach at least 2 billion USD.

The region plans to change the production lines in all its Tra fish processing factories to cut production costs, improve quality and add value. Some 320 breeding facilities in nine provinces will be upgraded to produce high-quality breeding fish for farmers.

Vo Hung Dung, VTFA Vice Chairman, said attempts to boost Tra fish sales in international markets requires appropriate commercial protective measures and more promotional efforts in potential new markets, such as Russia, China and India.

During the first nine months of 2014, the region’s total volume of Tra fish production was 776,000 tonnes, of which 490,000 tonnes were exported, generating 1.27 billion USD. This year Tra fish export is expected to hit 1.8 billion USD.

Vietnam now provides more than 90 percent of the world’s Tra fish, with the US, the EU and Japan as its major markets.-VNA