Online Friday to fall on September 29 hinh anh 1Online Friday 2017 will provide hundreds of promotion programmes and dozens of deals (Photo: VNA)

Hanoi (VNA) –
“Up your style” will be the greeting from Online Friday 2017 to customers nationwide, which is slated for September 29.

The shopping event will feature products from beauty, health, fashion, and technology equipment industries and offer hundreds of promotion programmes and dozens of deals.

According to the Ministry of Industry and Trade, well-known brands such as Nguyen Kim, MediaMart, Sunhouse, Adayroi, Dong Luc, Fahasa, Giovanni, FPT, and Sendo are expected to join the event.

Additionally, customers will have an opportunity to experience the Online to Offline model at the BigOFF event, which will be held on September 29 at trade centres and stores in Hanoi.

Online Friday is the biggest annual online shopping day held by the Ministry of Industry and Trade.

The event, in its fourth year, aims to increase public awareness of e-commerce and enable customers to purchase high-quality products for less.-VNA