Media campaign launched to revitalise HCMC tourism Videos

Media campaign launched to revitalise HCMC tourism

The “Hello Ho Chi Minh City” campaign has been launched to build upon the local tourism sector’s gradual recovery after the “blowback” from the COVID-19 pandemic. It also expresses its determination to realise the goal of becoming the leading tourism city in Asia, while promoting and honouring the values of Vietnamese cultural heritages.
Vietnamese beauty market boasts excellent growth potential Business

Vietnamese beauty market boasts excellent growth potential

The personal care sector has enjoyed strong growth of 7 percent a year on average, higher than the fast moving consumers goods (FMCG) market, thanks to the skincare and make-up segment, according to a study by global data and consulting company Kantar Worldpanel.
MoIT seeks ways to boost coffee exports Business

MoIT seeks ways to boost coffee exports

The Ministry of Industry and Trade (MoIT) has said that improving product quality and brand development are key for coffee export growth as coffee exports dropped in both volume and turnover in the first nine months of this year.
CNN’s short videos on Hanoi attract foreign viewers Travel

CNN’s short videos on Hanoi attract foreign viewers

Advertising clips by the US Cable News Network (CNN) to promote Vietnamese capital city of Hanoi have attracted a lot of foreign viewers during their broadcasts from June 3 to August 31 as part of the bilateral tourism deal.