Up to 70 percent of Vietnamese consumers put their spare cash into savings, ranking second globally, according to the Global Consumer Confidence Survey recently issued by Nielsen and The Conference Board.
Up to 33 percent of Vietnamese buyers are open to considering an electric vehicle (EV) as their next car, demonstrating the country’s strong potential to speed up the electrification of automobiles.
Vietnamese consumers are the most socially conscious in Southeast Asia, according to the 2015 Nielsen Global Corporate Sustainability Report released last week.
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