Thai tourism authority lowers revenue estimate World

Thai tourism authority lowers revenue estimate

The Tourism Authority of Thailand (TAT) has lowered its estimate for tourism revenue growth in 2019 from 10 percent to 9.5 percent due to global slowdown, strong baht and rising fuel prices.
Firms urged to embrace mobile marketing Business

Firms urged to embrace mobile marketing

More than 400 executives representing local and foreign businesses, brands, agencies, publishers, and technology companies took part in the 2018 Mobile Marketing Association Forum held in HCM City on October 26 to discuss the opportunities and challenges for enterprises from the explosive growth of mobile marketing.
Technology helps brands stand out: experts Business

Technology helps brands stand out: experts

The use of 4.0 technologies and digital marketing provides a competitive edge as well as brand differentiation for companies, experts said at a conference held recently in Ho Chi Minh City.
Firms seek new paths to customers Business

Firms seek new paths to customers

With the rapid evolution of technology, enterprises need to find new ways of interacting with customers to thrive in the digital age, experts have said.
User experiences key to digital marketing Sci-Tech

User experiences key to digital marketing

As internet users can access a vast pool of information online, one of the challenges facing digital marketing companies is how to create relevant advertising that targets the right customers, experts said at a Vietnam Online Marketing Forum held in HCM City on August 15.
Tourism portal promotes digital marketing Videos

Tourism portal promotes digital marketing

The Vietnam National Administration of Tourism has launched the country’s official tourism portal, www.vietnam.travel, aiming to entice users to explore Vietnam as a vibrant holiday destination.