Vietnamplus

Retailers are focusing on online shopping as more and more consumers are seeking to avoid public places amid the new COVID-19 outbreak.

In the future, the use of digital platforms by businesses will become a decisive factor in their success, delegates said at a conference in Ho Chi Minh City on October 12.

Businesses should bring their new products to rural areas as the consumption in the rural market is equal to that of the urban market, Nielsen Vietnam said in its fast moving consumer goods report.