Hanoi (VNA) – The Vietnam Golden Autumn Fair 2025, underway at the Vietnam Exposition Centre in Hanoi's Dong Anh commune is attracting thousands of visitors daily, with its international pavilion area featuring over 100 businesses from ASEAN countries, China, Australia, France, and beyond showcasing products, technologies, and new partnership opportunities.
Michael Grace, Managing Director of Pedders Suspensions & Brakes (Australia), said he saw great potential for collaboration at the event.
“As a company with over 75 years of experience in Australia, we are keen to expand our market in Vietnam. I’ve been truly impressed by the level of interest visitors have shown in our high-performance suspension and braking systems over the past few days. The opportunities in Vietnam’s market are tremendous,” he noted.
Founded in 2013, Bretinov (France) specialises in designing, manufacturing, and installing specialised machinery for the food industry. In 2024, the company inaugurated a factory producing automated spring roll production line, the world’s first facility to combine advanced French technology with Vietnam’s traditional culinary craftsmanship.
Bretinov Sales Director Laurent Aufret expressed his appreciation for the fair’s professional preparation and organisation.
“Thanks to the support of the Vietnamese Embassy in France and the Vietnam Trade Promotion Agency, we received valuable assistance throughout our participation,” he said. “Here, we’ve connected with several Vietnamese companies to explore partnership opportunities. It’s safe to say our goals for attending the fair have been successfully achieved.”
Representing Dianhang Logistics (China), Zhang Ruyi said the fair offered her an opportunity to gain deeper insights into Vietnam’s culture and economy, helping to build connections with local enterprises for future cooperation.
“If I were to describe my impressions of the fair in a few words, they would be international, friendly, and exchange,” she stressed.
From a business networking perspective, Dionathan Santos, Executive President (Vietnam Office), Brazil–Vietnam Chamber of Commerce and Industry, remarked that the event was a valuable platform to explore the Vietnamese market, understand consumer trends, and expand international business networks.
“We see immense potential in trade relations between Vietnam and Brazil. The Brazil–Vietnam Chamber of Commerce and Industry was established to connect and promote bilateral economic cooperation,” he said.
With a desire to introduce handcrafted ceramics that reflect Vietnam’s cultural heritage and to seek export partners, artisan Nguyen Van Chien brought to the fair a range of elegant and practical Bat Trang ceramic products.
Chien said the fair provides a chance for Bat Trang businesses to meet importers and distributors and to grasp consumer trends in new markets. He expressed confidence that, with their quality and innovative spirit, Bat Trang ceramics could win over discerning markets such as Europe and Japan.
According to the organisers, many international businesses regard the Autumn Fair as a vital opportunity to access the Vietnamese market and seek new partners. Several companies have already begun preliminary discussions on cooperation in areas such as green manufacturing, fast-moving consumer goods, and logistics.
As trade activities continue to thrive, the international pavilion remains a vibrant hub for global business connections. For many, the Autumn Fair 2025 is not merely a trade event but a gateway to long-term partnerships and collaboration in Vietnam./.
