Kuala Lumpur (VNA) – The ASEAN Post of Malaysia has recently run anarticle featuring the rise of Vietnam’s tourism, in which it affirmed thatVietnam is an emerging regional star in the tourism sector.
The article wrote thatSoutheast Asia saw a 9.4 percent rise in tourist arrivals in the first quarterof 2018 – the largest number recorded amongst all regions at the time. Thisfigure exceeded the already robust 6 percent average growth for global tourismduring the same period.
Within the SoutheastAsian region, Thailand recorded the highest number of foreign tourist arrivalsin 2017 at 35 million, and ranked fourth highest among global earners fromtourism in the year with 81 billion USD, it wrote.
However, it said that“an emerging regional star in the tourism sector is Vietnam,” as in 2017,Vietnam recorded the largest increase in tourist arrivals for the region, witheach tourist spending an average of 685 USD. The country is expected to recordan even bigger rise in 2018 as it posted a year-on-year 25.2 percent growth inthe first quarter of the year.
Vietnam’s tourismgrowth is the result of a concerted effort by its government in nurturing anattractive tourism sector, as well as understanding and solving the challengesfaced, the article stressed.
Vietnam has beenfocused and determined in promoting its trade and culture to other markets. In2017, a lot of tourism promotion programmes were carried out in both scope andscale.
Moreover, the countryhas identified barriers to incoming tourists that need to be solved to improveits attractiveness to foreign visitors.
Affordable air travelis making far-flung places more accessible, while shifts in life prioritiesamongst millennials who choose to travel more compared to making other majorpurchases continues to push growth in the sector.
Vietnam and SoutheastAsia in general need to take advantage of this growth and position themselvesas some of the best destinations for international tourism, the articlesuggested.-VNA