The Vietnam News Agency (VNA) on December 7 partnered with NewspaperDirect (ND), the world leader in multichannel newspaper and magazine content distribution, to launch the agency’s top Vietnamese-, English- and French-language publications through ND’s award-winning PressReader application.

VNA news will also be posted on ND’s companion online newspaper and magazine kiosk m as well as its global Print-On-Demand network.

A first for the region, millions of readers can now access their favorite Vietnamese and foreign-language editions of the country’s top publications in print, and on the w eb, tablet or smartphone.

VNA titles now available through ND’s networks include the Vietnam News (the most popular English-language daily in Vietnam), Le Courrier du Vietnam (the only French-language news publication in the country), Tin Tuc Daily (general news), and The Thao & Van Hoa ( sports and culture ) newspapers.

“By partnering with ND, we can instantly deliver our most popular publications to our readers - no matter where they are, in print, on computers or on mobile devices,” said Ngo Ha Thai, VNA Deputy General Director.

He added that the digital news business is growing extremely quickly and it’s important for VNA’s brands to be presented consistently across emerging digital channels.
“ND’s digital replica technology enables us to deliver our reliable, high-quality content to a wider range of readers,” he said .

Alex Kroogman, CEO of ND said the partnership with the VNA is a major step for digital news distribution in Southeast Asia.

ND ha s high demand for Vietnamese content from its subscribers, library, business and hotel clients , he said.

N ow, for the first time, citizens, residents, visitors and expatriates of Vietnam will be able to enjoy a broad array of top titles across our wide range of print, digital and mobile platforms, he noted .

The new digital replica editions produced in partnership with ND offer 100 percent of the content published in the printed publications, giving readers a convenient way to enjoy their favorite titles on their preferred device, including iPad, Android, Windows and BlackBerry tablets.