Visitors at the event (Photo: VNA)
Hanoi (VNA) – The four-day Vietnam International Tourism Mart (VITM) 2017, which concluded on April 9, saw the participation of 3,000 enterprises and about 61,000 visitors.

According to the organising board, some 20,070 domestic and international tours were sold at the event for total revenue of 212 billion VND (9.35 million USD).

VITM, the largest of its kind in Vietnam, attracted major Vietnamese travel firms, such as Vietravel, Vietrantour, Saigontourist and Hanoitourist, along with international firms from the Republic of Korea, Japan, the Philippines and Cambodia.

Among the most successful enterprises at the event were Vietrantour with sales of 15.7 billion VND (692,527 USD), up 15 percent year on year, TransViet with 26 billion VND (1.14 million USD), a rise of about 30 percent, and Hanoi Redtours with 21 billion VND (926,310 USD).

The organising board said that a survey at the fair showed that 79.5 percent of participants were satisfied with the event, while 72.7 percent of the firms said that they will attend the fair next year.

A street food festival was a highlight giving visitors a chance to enjoy dishes from the Republic of Korea, Japan, Malaysia, Singapore, Mexico, Italy, the US, the Philippines and Vietnam.

Ten dishes, five chefs and five firms received awards, while the Vietnam Tourism Association honoured the first 10 travel enterprises to serve outbound tourists in 2017.-VNA