Bac Giang promotes sales of Tan Yen early ripening litchi

The northern province of Bac Giang’s Department of Agriculture and Rural Development on May 30 held a programme to promote sales of Tan Yen early ripening litchi, a famous specialty fruit of the district.
Bac Giang promotes sales of Tan Yen early ripening litchi ảnh 1The first batch of early ripening litchi is dispatched to domestic and foreign markets on May 30 (Photo: VNA)

Bac Giang (VNA) – The northern province of Bac Giang’s Department of Agriculture and Rural Development on May 30 held a programme to promote sales of Tan Yen early ripening litchi, a famous specialty fruit of the district.

This year, Tan Yen district has 1,340 hectares of “thieu” litchi, including 1,170 hectares of early ripening litchi with an estimated output of 15,500 tonnes, including 5,000 tonnes reaching export standards.

The harvesting season of Tan Yen early ripening litchi is from late May to the end of June.

The major export markets for Tan Yen Tan Yen early ripening litchi include China, Japan, the Republic of Korea, the US, the EU, Thailand and Cambodia.

Currently, many companies have shown interest in and signed contracts to buy Tan Yen early ripening litchi product.

According to Vice Chairman of the Tan Yen People’s Committee Nguyen Quoc Hung, thanks to its outstanding quality, safety and origin traceability, Tan Yen ripening litchi product has drawn consumers’ great attention.

He pledged that Tan Yen will provide best conditions for local farmers and traders in harvesting, trading, processing and selling litchi by providing trading venues and ensuring order, security and traffic safety for the activities.

Nguyen Duc Hung, Director of Global Food JSC said that Tan Yen litchi’s quality has met requirements of choosy markets like Japan and the US. However, he advised Tan Yen to improve the packaging and labelling of litchi products to enhance the quality of the products.

Vice Director of the Trade Promotion Agency under the Ministry of Industry and Trade (MoIT) said that through trade promotion activities in both traditional and modern formats, the MoIT and relevant ministries, sectors and localities have developed the domestic market in parallel with broadening the export markets for Vietnamese litchi.

He warned that this year, litchi export to China, the largest market of Vietnamese litchi, will be difficult due to new and stricter regulations in the market. He underlined the need for Tan Yen and Bac Giang to closely manage the quality of litchi, while paying greater attention to intensive processing to enhance the values of the product.

At the programme, local farmers, cooperatives and businesses signed agreements on selling early ripening litchi.

Delegates also cut the ribbon to dispatch the first batch of early ripening litchi to domestic and foreign markets./.

VNA

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