Kem Beach remains one of Phu Quoc's most breathtaking coastal gems, captivating visitors from around the world. (Photo: Sun Group)

Reasons why Phu Quoc shines even during rainy season

Recently named by Expedia among the "10 Best Islands to Visit in 2026" for offering premium holidays at reasonable prices, Phu Quoc is far from being just a dry season destination. Even during the rainy months, Pearl Island offers enough experiences to fill every hour of the day, with short tropical showers rarely disrupting the journey.

An overview of the opening ceremony of Enjoy Danang Festival 2026. (Photo: VNA)

Enjoy Danang Festival 2026 kicks off

The Enjoy Danang Festival 2026 features a rural market-themed culinary space at East Sea Park showcasing Quang region cuisine, a beachfront art route, a light kite night featuring around 500 illuminated kites, and a seaside light party combining visual arts, music and local cuisine.

Keo Hanh Thien Pagoda is recognised as a special national relic in 2016. (Photo: VNA)

Digitalising rural heritage to boost tourism

Authorities in Xuan Hong commune of the northern province of Ninh Binh are leveraging digital technology to preserve cultural heritage and promote rural tourism, with the centuries-old Keo Hanh Thien Pagoda serving as the centrepiece of the initiative.

Ninh Binh is praised for its limestone mountains, rice fields and winding rivers. (Photo: VNA)

French magazine spotlights Vietnam as destination for diverse experiences

Paris Match says Vietnam's appeal extends beyond its landscapes and luxury resorts. Its unique combination of nature, history, cultural heritage and local life offers travellers a wide range of authentic experiences, making the country an increasingly attractive destination for international travellers.

From Da Nang, tourists can easily access attractions such as Sun World Ba Na Hills with its iconic Golden Bridge. (Photo: VNA)

Da Nang emerges as hub for multi-destination travel

Da Nang’s appeal has been further strengthened after being ranked second on Lonely Planet’s list of Asia’s most attractive summer destinations. The recognition underscores the city’s growing role as a tourism and leisure hub in the region.

Con Dao tops Travel + Leisure’s list of the world’s 30 hidden islands around the world for off-the-grid adventure and seclusion. (Photo: VNA)

Con Dao named world’s top hidden island destination

According to the Vietnam National Authority of Tourism, Con Son, the largest island in the Con Dao archipelago, is renowned for its dramatic granite cliffs, pristine beaches and crystal-clear waters off Vietnam’s southeastern coast.

The Eye Mountain, one of the signature attractions of the Non Nuoc Cao Bang UNESCO Global Geopark. (Photo: VNA)

Cao Bang seeks to boost sustainable tourism

During the first five months of 2026, Cao Bang welcomed nearly 1.3 million visitors, generated 1.43 trillion VND (54.3 million USD) in tourism revenue, and recorded an average accommodation occupancy rate of 53%.

Phong Nha is best known for its dramatic limestone karsts, vast primary forests and spectacular cave systems within the UNESCO-recognised Phong Nha–Ke Bang National Park. (Photo: VNA)

Phong Nha named among top nature-connected wellness destinations

According to the Quang Tri provincial Department of Culture, Sports and Tourism, Agoda recently unveiled Asia's Hidden Nature Retreats for 2026, featuring places that offer visitors opportunities to unwind, restore mental well-being and recharge amid tranquil natural surroundings.

Da Nang appeals to visitors thanks to its combination of beach holidays, cultural and heritage experiences, entertainment, cuisine and convenient transport links. (Photo: VNA)

Da Nang ramps up summer tourism activities

The city appeals to visitors thanks to its combination of beach holidays, cultural and heritage experiences, entertainment, cuisine and convenient transport links.

Inside Hung Thoong Cave in the Phong Nha – Ke Bang National Park. (Photo published by VNA)

Phong Nha – Ke Bang earns UNESCO World Biosphere Reserve status

The recognition marks the third UNESCO accolade for Phong Nha – Ke Bang, which was inscribed as a World Natural Heritage Site in 2003 and again in 2015. The latest designation highlights the park's global ecological significance while opening new prospects for conservation and sustainable development.

Sun Group officially introduces world-class tourism ecosystems, including Sun Paradise Land Phu Quoc, to the Korean market. (Photo: Sun Group)

Sun Group makes SITF 2026 debut with Phu Quoc flight promotions

For many years, the RoK has remained one of Vietnam’s largest international tourism markets. As travel demand between the two countries continues to grow strongly, Sun Group’s first participation at SITF is seen as a significant step in both the group’s international tourism promotion strategy and Vietnam’s broader efforts to attract global travelers.