Amid intensifying global competition among destinations, promotional activities must become more focused and in-depth, and stronger partnerships leveraged to raise the profile of Vietnamese tourism internationally.
Since joining the T&T Group ecosystem in late 2024, Vietravel Airlines has gradually accelerated its restructuring, expanded its fleet and broadened its operations. The delivery of aircraft VN-A295 marks another step in the airline’s 2026 fleet development plan, aimed at increasing passenger transport capacity, strengthening operational flexibility and preparing for growth on a larger scale.
The city’s Resolution No. 62/2025/NQ-HDND on support policies for MICE tourism has provided an important framework for attracting business events through 2030. Ho Chi Minh City is targeting conferences, exhibitions and events in priority sectors such as finance, technology, innovation, logistics, healthcare, education, industry and the marine economy.
Ambassador Vu Duy Long said Vietnam has developed natural hot springs and coastal areas into integrated complexes combining resorts, therapy services, hotels and real estate. This approach helps turn natural hot springs into year-round attractions and reduce the seasonal nature of tourism.
With more than 2,400 accommodation establishments and 67,000 rooms, Da Nang has considerable room to improve resource efficiency, service quality and competitiveness. Green accommodation can also serve as a starting point for wider changes across the tourism service chain, a local official said.
The 10 first members have a combined registered charter capital and committed capital contribution of 33.63 million USD. They plan to invest in and develop projects across infrastructure, education, energy, technology and financial services.
Ho Chi Minh City announced 12 projects granted investment policy approval or investment registration certificates on October 28, with total investment exceeding 337.22 trillion VND (about 13.58 billion USD), at the Autumn Economic Forum 2026.
Vietnam aims to become an emerging digital technology hub, a hub for new, green and clean energy, and a centre for green agricultural production in the region and the world at large, said Prime Minister Le Minh Hung.
The festival helps promote the area’s natural beauty, Muong cultural identity and local agricultural products, while linking heritage preservation with tourism development to improve residents’ livelihoods.
Sun Group’s booth became a busy networking hub throughout the event, allowing the group and its member companies to meet partners directly and explore new distribution channels in overseas markets.
Da Nang city’s appeal extended beyond its beaches, iconic structures and urban spaces to its cultural heritage, local cuisine, natural landscapes and everyday community life.
H2O Events (Australia) and LaserVision (Australia) are working with Sun Group to launch the new edition of Symphony of the Sea in November 2026 at Sunset Town, Phu Quoc.
The challenge is particularly evident in coastal destinations, where beautiful beaches attract visitors but do not necessarily encourage longer stays. Expanding hotel capacity alone cannot guarantee higher returns without attractive nightlife, convenient transport, distinctive experiences and a healthy environment, according to eMagazine VnEconomy.
Vietnamese Ambassador to India Trinh Minh Manh said he is confident that with business and tourism partners on board, Vietnam and India will better tap their cooperation potential, boost two-way tourist flows and deepen the partnership and traditional friendship between their people.
By 2030, Thai Nguyen aims to welcome around 12 million visitors, including 1 million international arrivals, generate approximately 25 trillion VND in tourism revenue and create jobs for about 10,000 workers.
An official of Ho Chi Minh City said the city's specialised hospitals, skilled workforce and modern medical capabilities provide a strong foundation for developing services in specialised treatment, dentistry, assisted reproduction, cosmetic procedures and health check-ups.
The Vietnam National Authority of Tourism (VNAT) said the US travel magazine ranked the heritage train journey between Hue and Da Nang at 10th and The Vietage by Anantara at 14th.
Through Hotel de la Coupole and Sun World Fansipan Legend, Sun Group brings together two essential Sa Pa experiences, allowing a day that begins in a “Parisian fashion house” to continue with a memorable moment atop Indochina’s highest peak.
Although the golden season lasts only a short time, Xa Phin's cultural heritage, landscape and community life can sustain its tourism appeal throughout the year. Protecting the rice fields, traditional roofs and living environment will help ensure that the hamlet's distinctive character is passed on to future generations.
In mid-October, international athletes from H2O Events began arriving in Sunset Town to start rehearsals for the third season of Symphony of the Sea. Newly recruited champions are joining returning stars who made their mark in previous seasons, bringing fresh energy to the waters around Kiss Bridge nearly a month before the revamped production makes its debut.
For generations, local residents have adapted to the natural rhythms of the rising waters, using traditional fishing tools to earn a living. Today, these practices have become part of eco-tourism activities imbued with the spirit of the Mekong Delta.
According to the VNCT, the return of Vietnamese businesses to TTG Rimini following the success of the 2025 edition reflects the Italian market’s growth potential and demonstrates the effectiveness of direct engagement with local tourism distribution networks.
In Phu Quoc, a resort destination where days are often filled with beach trips and family activities, night golf fits naturally into the rhythm of a holiday. Golfers can spend the day with their families rather than setting aside several hours exclusively for a round. As evening approaches, they can head to the course in cooler temperatures and watch the landscape shift from sunset to floodlight.
The renowned American travel guide includes Vietnam in its "Fall Travel Trends 2026: The World's Next 15 Destinations," highlighting the country's breathtaking landscapes as the season unfolds. For travellers eager to explore northern Vietnam's mountains, Sa Pa stands out as a destination well worth adding to the itinerary.
Capella Hanoi, developed by Sun Group in Vietnam’s capital, ranked third among Southeast Asia’s best hotels in Condé Nast Traveler’s US edition of the 2026 Readers’ Choice Awards.
The countdown to November 10 is now running in step with an intense build-up along the waterfront of Sunset Town. The floating stage is being expanded, new lighting systems are being installed, and performers have begun rehearsals for the third season of Symphony of the Sea.
Visitors must walk about one kilometre from the Thung Ui forest entrance, climbing stone steps to an elevation of over 100 metres. The cave extends approximately 60–70 metres and features stalactites and stalagmites formed over millions of years.
Vietnam is becoming increasingly attractive to Austrian travellers for its natural beauty, cultural heritage and hospitality.
