The event was part of celebrations of the 40th anniversary of the Buon Ma Thuot Victory.
At a meeting held in the Central Highlands city to welcomeinternational business delegations, Permanent Vice Chairman of the DakLak People's Committee, Y Dham Enuol, introduced the potential forcooperation in the province's socio-economic development.
He said Dak Lak attracted more than 540 projects with a totalinvestment capital of 65 trillion VND of which 11 foreign investmentprojects were from the UK, France, Japan, Thailand and China.
Mostof the projects focused on agricultural production, cattle feedprocessing, bio-fuel production, cultivating flowers for exports,trading and services, he said.
The Vice Chairman urged foreignbusinesses attending the festival to boost investments in the province'sinfrastructure and high technology sectors.
Dak Lak – thecapital of Vietnamese coffee – has the largest coffee growing area andproductivity in the country. Its export of 450,000 tonnes of coffeeseeds every year accounts for 80 percent of total production.
Thebiennial festival aims to further promote the Vietnamese coffee brand,honour coffee growers and popularise the coffee culture and tourismattractions of Buon Ma Thuot city.
It also intends to increase the value of coffee exports and entrench Vietnam's position in the international coffee market.
Theevent aims to be a venue for coffee growers, businesses and consumersto forge links via a wide range of activities including an exhibition onBuon Ma Thuot coffee, a coffee-making contest and a conference onsustainable coffee development.
In 2014, Vietnam produced over1.37 million tonnes of coffee, of which Dak Lak contributed over 450,000tonnes. Last year's coffee export value was 3.4 billion USD.
Coffee plays an important role in the socio-economic development ofthe Central Highlands, helping reduce poverty in areas inhabited byethnic minorities.-VNA