Illustrative image (Photo: VNA) More than 6,200 stalls are being set up across Ho Chi Minh City in preparation for a promotion campaign from September 1 to December 31, the municipal Department of Industry and Trade announced on August 26.
According to the department, the programme has attracted 2,000 enterprises and 4,000 business households which will offer their goods at discount prices worth a total estimated 2.2 trillion ND (96.8 million USD).
Do Hung Anh Tuan, Deputy Head of the department’s export, import and trade promotion office, said this year’s event, the 10 th of its kind, focuses on consumption goods, electronics, fashion, food, cosmetics, pharmaceutical products, banking, telecommunications, interior decorations, tourism and hotels.
In an effort to bring goods to those with low income, the department has partnered with the HCM City Export Processing Zone Authority and localities to organise over 150 mobile sales that provide essential products at reasonable prices.
As part of the campaign, a string of fairs and market days will be also held in districts across the city.
The programme has received enthusiastic responses from hundreds of traders in traditional markets such as Ben Thanh, Binh Tay, An Dong, Hoang Hoa Tham, Vuon Chuoi and Hoa Hung.
The department’s Deputy Director Nguyen Phuong Dong said with renewed and diverse events, the programme has become a pragmatic trade promotion activity, contributing to accelerating the “Vietnamese people prioritise Vietnamese goods” drive.
With discounts ranging from 5 to 49 percent and good quality products, the promotion programme has been an anticipated event for local consumers, he added.-VNA
