Quan The Am festival in Da Nang city

The Quan The Am (the Goddess of Mercy) festival kicked off at Ngu Hanh Son (the Marble Mountain) in the central coastal city of Da Nang on March 24 (the 19th day of the second lunar month).

The annual festival is held at Quan The Am pagoda in the central city of Da Nang (Photo: VNA)

The event is meant to preserve and promote the ethnic culture and traditional values (Photo: VNA)

It creates an opportunity for the local tourism sector to attract more domestic and foreign tourists (Photo: VNA)

In 2000, Quan The Am festival was ranked one of the 15 biggest festivals nationwide (Photo: VNA)

The festival has attracted a lot of Buddhist monks, nuns and followers across the country (Photo: VNA)

VNA