A Hue royal court music performance at Thai Hoa palace courtyard. (Photo: VNA) Hanoi (VNA) – A seminar on boosting cultural exchangebetween Vietnam and the Americas was held in Hanoi on August 4 by theVietnam Institute of American Studies under the Vietnam Academy of SocialSciences.
Addressingthe event, Associate Professor Dr. Nguyen Xuan Trung, director of the institute, said the seminar aimed to analyse tendencies in culture and developmentof American countries to provide lessons for Vietnam.
Theseminar was a scientific forum for researchers to have a chance to share ideas, contributing to bolstering mutual understanding between Vietnamand the Americas.
Dr.Le Thi Khanh Ly, from the Hanoi University of Culture, acknowledged that from lessons of the Americans, Vietnam needs to take the initiative in innovation in thedirection of modernity and professionalism.
The Southeast Asian nation should also focus on creating the country's soft power; building a nationalbrand identity through cultural products; formulating preferential policies,promoting communications, investment promotion and development of cultural industriesthat have advantages.
Delegatesat the event proposed Vietnam introduce policies to preserve andpromote the country’s culturally unique characteristics while creating a favourablelegal environment, investing in human resources development, promoting its culturalmarket and expanding cultural exchanges with countries in the region and around theworld./.
