The Vietnam–Japan Cultural Exchange Association, in collaboration with several partners, organised a special programme titled “Vietnam–Japan Cultural Exchange” on August 22 within the framework of the expo.
Vietnamese tourism firms will promote inbound tours, MICE travel, golf tourism, cultural tourism, wellness tourism, and available flight routes targeting Japanese visitors.
The Vietnam National Brand Week from May 26 to June 1 is expected to be a standout highlight in the series of activities at Vietnam's exhibition pavilion, embodying the nation's spirit of innovation, creativity, and deep integration.
ASEAN’s presence at the World Expo 2025 underscores the bloc's commitment to a more integrated, resilient, and people-centred region.
