Vietnamplus

Domestic beer consumption in the second half of the year is expected to improve over the first six months, while next year the beer industry can grow by 20 percent compared to the low base this year.

Vietnam’s beer market is forecast to see big opportunities this year, as the country has always been held great potential for domestic and foreign beer enterprises. Fierce competition is incoming, as more foreign brands are looking to tap the market.

Vietnam’s beer market is forecast to see big opportunities this year, as the country has always been held great potential for domestic and foreign beer enterprises. Fierce competition is incoming, as more foreign brands are looking to tap the market.

Vietnam’s beer market is forecast to see big opportunities this year, as the country has always been held great potential for domestic and foreign beer enterprises. Fierce competition is incoming, as more foreign brands are looking to tap the market.

With over one month to go for the 2019 Lunar New Year (Tet), the beer market is becoming active with supermarkets and retailers starting to make preparations for breweries sales campaigns.

Vietnam is the holy grail for global beer companies, with the market continuing to grow while many others have flatlined, but the competition is fierce.

With high growth potential, Vietnam has become a promising destination for leading global beer companies, according to Sai Gon Giai Phong newspaper.

With a population of 93 million, Vietnam has become one of the biggest beer consumers in Asia and is the world’s fastest growing market.

The local beer market is set to face tough competition due to a rising number of foreign brewers moving into the market after Vietnam joins the Trans-Pacific Partnership (TPP), experts said.