Vietnamplus

Through centuries, Ao Dai (traditional long dress) has affirmed its values and boasted huge potential to boost the development of the cultural industry.

Huynh Thi Thanh Thuy, an English language student at Da Nang University, was crowned Miss Vietnam 2022 in the grand finale held in Ho Chi Minh City on December 23 night.

More than 30,000 domestic and foreign visitors attended the Hanoi Tourism Ao Dai Festival 2022, which took place from December 2-4 in the capital city.

The Pa Then people are one of the 54 ethnic groups in Vietnam and primarily inhabit the northern provinces of Ha Giang and Tuyen Quang. Over many generations, the Pa Then people have formed and preserved a diverse and rich culture, most notably a tradition of brocade weaving. This unique cultural feature strongly reflects their spiritual lives and is also a great source of pride.

Vietnam has 54 ethnic groups whose traditional costumes present their own unique features. Ede costume constitutes a high level of aesthetic value.

A design contest aiming to help Vietnam’s traditional ao dai (long dress) go global was launched on March 17.

Marking the 111st anniversary of International Women's Day (March 8), the Vietnam Women's Union launched Ao Dai Week 2021 from March 1 to 8.

With the aim of further promoting Vietnam’s traditional outfit, the “ao dai”, among international friends and honouring its value while assisting in the compilation of a dossier on recognising the traditional Hue ao dai as a national intangible cultural heritage, Thua Thien-Hue province has been working hard to raise awareness about the outfit through a series of different events.

Miss Universe Vietnam 2019 Nguyen Tran Khanh Van attended the recent opening ceremony of the 7th Ho Chi Minh City Ao Dai Festival, showing off charming designs of the traditional costume of Vietnamese women.

The northern mountainous province of Hoa Binh is home to two Dao ethnic minority groups, namely Dao quan chet and Dao tien.

A ceremony was held in the northern province of Tuyen Quang on October 12 to receive a certificate recognising the art of Red Dao ethnic people’s traditional costume decoration as a national intangible cultural heritage.

A festival on the cultural preservation and development of the Cham ethnic group will be organised in the south central province of Phu Yen on August 13-16.

The Vietnamese Embassy in India held a programme to promote Vietnamese traditional costume, the “ao dai”, on March 25.

The sixth Ao Dai (traditional long dress) Festival in Ho Chi Minh City concluded with a closing ceremony on March 17.

A cultural exchange event featuring traditional costumes of members of the Association of the Southeast Asian Nations (ASEAN) took place in Hanoi on August 28.

Phi Thi Thuy Linh was crowned Mrs Ao Dai Vietnam, a contest to honour the beauty of the traditional costume.

With unique and creative ways, youngsters have brought the nation’s historical and cultural values closer to everyone.

Russian Ambassador Konstantin Vasilievich Vnukov will wear Vietnamese ao dai (traditional long robe) tailored from a 15m-long bolt of cloth at an event honouring the traditional costume.

The annual Culture and Sports Week for ethnic groups, a platform for connecting different ethnic communities in the region, kicked off on August 3 in Tien Yen district, Quang Ninh province.

Argentina’s Diplomatics News Network has published an article by Mirta Ayala, on “ao dai”, the Vietnamese traditional costume for men and women.