
A leading showcase of artisanal foodand drinks in the UK, the Speciality & Fine Food Fair is the home for finefood and drink discovery for buyers from across the retail, hospitality, food service,manufacturing, import and export and wholesale sectors.
This year’s fair draws over 500exhibitors from the UK and around the world, including more than 200 start-upsin food and beverage, and thousands of visitors, offering a big opportunity forproducers, wholesalers, retailers and service providers in the F&B sectorto connect and seek potential partners and discover key market trends.
The Vietnamese stall displays specialtyproducts, including Phu Tho specialty green tea, highland old tea, beer,coffee, cinnamon, star anise, honey with pink lemon, dried fruits, desiccatedcoconut, crispy coconut, rice, vermicelli, rice noodle, fish sauce, shrimppaste, frozen seafood, among others.
Le Hong Minh, Director of theInvestment Promotion Centre for Industry and Trade, who is leading a Vietnamesetrade promotion delegation in the UK, said attending the world’s leading foodand beverage event in the UK, Vietnamese businesses aimed to introduceVietnamese specialty food and the country’s export potential to Britishconsumers and international visitors at the fair. They also sought to exploreopportunities to set up links with trade partners at the fair and discovermarket trends to improve products, better catering to the UK’s needs andincrease exports to this market.
James Murray, International SalesDirector of Specialty and Fine Food Fair, is delighted that Vietnam has joinedthe fair. As the exhibition showcases the best food and drink from differentcountries, it is a good opportunity for Vietnam to introduce its wonderfulproducts, he said, pointing out that for overseas companies, the fair is aroute to the UK market. By exhibiting at the fair, Vietnamese businesses canpresent their products to the best food and drink companies in the UK, he said,hoping there will be more Vietnamese food present at the fair in the future.
Simon Mellon, a visitor from London,said he loves the vibrancies of Vietnamese produce. Years ago, Mellon had aholiday in Vietnam, enjoying the Vietnamese coffee, the fresh tropical fruitsas well as refreshing smoothies. He said it was fantastic to find and buy someof these here in London, like dried fruits, cashews and rice./.