Once established, the national trademark “the World’s Kitchen” will drawpeople from all the five continents to explore Vietnam ’s culturethrough local cuisine.
Vietnamese food, with awide range of delicious dishes bearing the hallmarks of each region, isclose to all Vietnamese people and even satisfies those from othercountries. Popular dishes appear on the menus of high-end hotels insideand outside the country.
It’s very important toinclude cuisine in tourism development plans, especially for Hanoi whichboasts plentiful and delicious dishes such as Pho (rice noodles servedwith beef or chicken), nem (spring rolls), bun thang (rice noodles withchicken, fried egg, lean meat pie , La Vong grilled fish pies, ThanhTri steamed rice rolls, Ngu Xa rolled rice pancakes and Ho Tay shrimpcakes.
Stressing the quintessence and unique cuisineof Hanoi , Pham Anh Tuyet, the owner of a restaurant on Ma MayStreet, said delicious food is the key to drawing tourists back to thecountry.
She said that her restaurant is not only aplace to introduce the gastronomy of Hanoi to tourists but alsoprovides an opportunity for them to make Vietnamese dishes.
“Tourists have an interesting experience here as they make food bythemselves and enjoy it,” she said, adding many return to thank herafter they have brought Vietnamese recipes to their countries.
However, such a tourism model like Tuyet’s restaurant is not popular,although industry insiders recognise its advantages and attractiveness.
How to develop the cuisine culture into a specialtourism product and a national trademark is a hard question for tourismmanagers.
To realise the idea, the Vietnam NationalAdministration of Tourism (VNAT) recently assigned Vietravel TourismCompany to build a project to develop the Vietnamese gastronomy.
The project is being built with concrete strategies, solutions andprogrammes to popularise Vietnamese food culture to the world, whichwill attract tourists and develop overseas Vietnamese communities’business activities, said Vietravel CEO Nguyen Quoc Ky.
According to Ky, a chain of restaurants will be built to introducelocal dishes to tourists in Vietnam . Meanwhile, in the internationalarena, relevant agencies will work with associations of Vietnamesechefs to popularise the Vietnamese gastronomy and develop its image.
In addition, Vietnamese food will be introduced at fairs and cultural events, he added.
Once approved by the VNAT, “the World’s Kitchen” national trademarkwill be completed by 2020, and bring Vietnam to the world.-VNA
Vietnamese food, with awide range of delicious dishes bearing the hallmarks of each region, isclose to all Vietnamese people and even satisfies those from othercountries. Popular dishes appear on the menus of high-end hotels insideand outside the country.
It’s very important toinclude cuisine in tourism development plans, especially for Hanoi whichboasts plentiful and delicious dishes such as Pho (rice noodles servedwith beef or chicken), nem (spring rolls), bun thang (rice noodles withchicken, fried egg, lean meat pie , La Vong grilled fish pies, ThanhTri steamed rice rolls, Ngu Xa rolled rice pancakes and Ho Tay shrimpcakes.
Stressing the quintessence and unique cuisineof Hanoi , Pham Anh Tuyet, the owner of a restaurant on Ma MayStreet, said delicious food is the key to drawing tourists back to thecountry.
She said that her restaurant is not only aplace to introduce the gastronomy of Hanoi to tourists but alsoprovides an opportunity for them to make Vietnamese dishes.
“Tourists have an interesting experience here as they make food bythemselves and enjoy it,” she said, adding many return to thank herafter they have brought Vietnamese recipes to their countries.
However, such a tourism model like Tuyet’s restaurant is not popular,although industry insiders recognise its advantages and attractiveness.
How to develop the cuisine culture into a specialtourism product and a national trademark is a hard question for tourismmanagers.
To realise the idea, the Vietnam NationalAdministration of Tourism (VNAT) recently assigned Vietravel TourismCompany to build a project to develop the Vietnamese gastronomy.
The project is being built with concrete strategies, solutions andprogrammes to popularise Vietnamese food culture to the world, whichwill attract tourists and develop overseas Vietnamese communities’business activities, said Vietravel CEO Nguyen Quoc Ky.
According to Ky, a chain of restaurants will be built to introducelocal dishes to tourists in Vietnam . Meanwhile, in the internationalarena, relevant agencies will work with associations of Vietnamesechefs to popularise the Vietnamese gastronomy and develop its image.
In addition, Vietnamese food will be introduced at fairs and cultural events, he added.
Once approved by the VNAT, “the World’s Kitchen” national trademarkwill be completed by 2020, and bring Vietnam to the world.-VNA
