Bac Giang lychees promoted in Thailand

Fresh lychees from Luc Ngan district, the northern province of Bac Giang, continue to be sold at the supermarket chain of Gourmet Market and shopping malls belonging to Thailand’s The Mall Group this year.

This is the second year in a row, the Bac Giang lychees have been sold at major supermarkets in Bangkok.

The Bac Giang lychees, which are fresh and sweet, not only attract Thai consumers but also foreign visitors.

In an effort to widely introduce Vietnamese lychees in Thailand, Gourmet Market has combined with the Mam Initiative to launch the promotion campaign "The best lychees from Vietnam" for the first time in Thailand in 2024.

The organizers hope the promotional activity will help bring Vietnamese lychees closer to more Thai consumers./.