Business matching event seeks to boost pepper trading with France

The Vietnam Pepper Association (VPA) recently coordinated with the French Chamber of Commerce and Industry and the Vietnamese Embassy in France to hold a business matching event in Paris to boost pepper trading.
Business matching event seeks to boost pepper trading with France ảnh 1Vietnamese and French businesses discuss partnership chances at the networking event in Paris (Photo: VNA)
Paris (VNA) – The Vietnam Pepper Association (VPA)recently coordinated with the French Chamber of Commerce and Industry and theVietnamese Embassy in France to hold a business matching event in Paris to boostpepper trading.

The event on October 14, part of the national trade promotionprogramme of the Ministry of Industry and Trade, attracted nearly 20 majorproducers and exporters from Vietnam and 30 spice importers, wholesalers, andretailers from France.

Vietnamese Ambassador to France Dinh Toan Thang told the participants thatall-level authorities of the two countries are ready to assist producers andcompanies of both sides to maintain trade flows and supply chains and exert everyeffort for post-pandemic recovery and even and sustainable development.

VPA Chairwoman Hoang Thi Lien said France is animportant market, which buys 10% of Vietnam’s total pepper exports to the EU.

France is also considered a “filter” because if major pepperexporters of Vietnam can connect with large importers and distributors ofFrance, aside from consolidating their brands, their products can further madeinroads into the potential EU market, she noted.

Talkingto the Vietnam News Agency, Arnaud Vincent, CEOof a pepper and spice company of France, said Vietnamese pepper has long beenknown and its quality has been improving.

For his part, Grégoire Courme, a representative of Aromatum,held that Vietnam’s pepper industry holds many advantages as the country is aleading pepper producer in the world, the quality of its products is becomingbetter, and Vietnamese companies have been growing strongly.

On this occasion, the VPA is taking part in SIAL Paris 2022 fromOctober 15 to 19, with eight pepper and spice enterprises of Vietnam displayingtheir products at this international food trade show.

In recent years, Vietnam has emerged as the world’s leadingpepper producer as it accounts for nearly 30% of global output and 50% of globalexports.

Data from Eurostat show that the proportion of Vietnamesepepper in France’s imports rose to 40.81% in 2021 from 37.61% in 2020. France is one of the largest pepper importers in the world./.
VNA

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