Vietnam's renowned Chu Dau ceramic products. (Photo: VNA) Hanoi (VNA) – The annual export value of Vietnam’s craft industry was estimated at about 1.7 billion USD, according to the Vietnam Association of Craft Villages.
Vietnam is now home to around 5,411 craft villages, including 1,864 traditional craft villages, with 115 recognised traditional crafts. The industry employs approximately 1.5 million workers.
The number of craft households in rural areas grew 8.8 – 9.8 percent per year and production value gained 15 percent per year in average.
Experts voiced concerns over the fact that many craft products are no longer available or have their brands stolen due to little attention paid to branding, marketing and intellectual property protection.
The National Office of Intellectual Property of Vietnam is making active moves to guide craft villages on how to register for a collective brand and build geographical indications.-VNA
VNA
