Citing figures from the National Statistics Office under Vietnam’s Ministry of Finance, the article said Vietnam’s gross domestic product (GDP) grew by 8.02% year-on-year in 2025, demonstrating strong resilience amid a sluggish global economic backdrop.
More importantly, it has emerged as a key channel for tapping deeper into the domestic market, creating a large-scale space where supply meets demand, stimulating domestic consumption and strengthening the competitiveness of Vietnamese enterprises.
Standard Chartered expects Vietnam’s economic growth to moderate in the first half of the year before rebounding more clearly in the second half. GDP growth is projected at about 6.5% in the first half, accelerating to around 8% in the latter half, bringing full-year growth to 7.2%.
The PM asked the Ministry of Industry and Trade to take concrete actions, including launching a special communication campaign to promote the “Vietnamese people prioritise using Vietnamese goods” movement, highlighting the quality of domestically produced products; and encouraging consumption of Vietnamese goods on both domestic and international e-commerce platforms.
A wide range of activities marking the 80th anniversary of the August Revolution and National Day (September 2) gave a strong boost to demand for goods, services, and tourism.
The four-day holiday, which began from August 30, not only brought huge revenues to the tourism sector, but also boosted domestic consumption, with strong demand for dining, shopping, and travel.
The four-day holiday, which began from August 30, not only brought huge revenues to the tourism sector but also boosted domestic consumption, with strong demand for dining, shopping, and travel.
According to the National Agricultural Extension Centre under the Ministry of Agriculture and Environment, fruit-growing areas nationwide cover over 1.3 million hectares in 2024, with the northern midland and mountainous region accounting for 21%, second only to the Mekong Delta.
Retail sales of goods—which account for 76.5% of total revenue—grew by 7.9%, indicating that consumers are becoming more cautious with non-essential purchases and increasingly prioritising basic needs.
The Indonesian economy grew by 4.87% in the first three months of this year, marking the slowest growth pace since the third quarter of 2021.
Gaining a firm foothold in the domestic market of more than 100 million people is critically important to businesses as the domestic market, which, if properly leveraged, could help offset the decline in export orders.
Large retailers have been investing in expanding their distribution systems, aiming to contribute to the overall growth of the domestic market in 2025.
A representative from the Ministry of Planning and Investment (MPI) emphasised that it is necessary to stimulate domestic consumption in 2025 as it is a crucial task, not only for Vietnam but also for many countries around the world.
Nearly 121,900 new enterprises were established with total registered capital of 1.158 quadrillion (46.7 billion USD) in the first nine months of this year, figures released by the General Statistics Office (GSO) showed.
From now until the end of the year, many trade promotion and consumer demand stimulation programmes will be launched to boost the domestic market.
Domestic consumption is likely to lose steam as consumers face uncertainties, along with changes to shopping trends. Meanwhile, businesses have reported it's increasingly difficult to maintain purchasing power and reduce inventory buildup, said industry insiders and economists.
Vietnam ran a trade deficit in May as the import of major materials rebounded, signaling that green shoots are sprouting in domestic production, experts have said.
