E-commerce platform Tiki reports unusual growth in February

Vietnamese e-commerce platform Tiki has reported an increase of 15 percent in sales since the beginning of February, saying in a newsletter it indicates the significant increase in shopping needs since the COVID-19 outbreak began.
E-commerce platform Tiki reports unusual growth in February ảnh 1Tiki, the giant e-commerce site, has an Online Book Fair with a number of promotions until the end of March. (Photo Courtesy of Tiki)


HCM City (VNS/VNA) - Vietnamese e-commerce platform Tiki has reported anincrease of 15 percent in sales since the beginning of February, saying in anewsletter it indicates the significant increase in shopping needs since the COVID-19outbreak began.

It made acomparison with the last two months of 2019, highlighting the fact that thefourth quarter was a shopping festival on all e-commerce platforms.

Theremarkable growth means there are 3,000-4,000 orders a minute, it said.

The mostpurchased products since the beginning of February are masks, wet towels andair purifiers.

“Besidescontrolling the prices of products, we also strive to ensure supply,particularly hand sanitizers, since cleaning hands is considered one of themost effective disease prevention methods recommended by medical experts anddoctors,” Ngo Hoang Gia Khanh, vice president of corporate development at Tiki,said.

The firsttwo months of 2020 also witnessed a 1.5-fold growth in Tiki’s book salesyear-on-year.

The fivebestselling categories have been literature, self-help, children, economics,and manga. Some others have also been selling, such as books for foreignlanguage learning, reference, mother-baby, and medicine.

The twocategories with the highest growth are medical books and family knowledgebooks, whose sales increased by 2.7 and two times./.

VNA

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