Gala reviews Proud of Vietnamese Goods programme

The Vietnamese Ministry of Industry and Trade held a gala in Hanoi on October 21 to review the “Vietnamese Goods Identification – Proud of Vietnamese Goods” programme.
Gala reviews Proud of Vietnamese Goods programme ảnh 1Deputy Minister of Industry and Trade Do Thang Hai (Source: VNA)
Hanoi (VNA) – The Vietnamese Ministry ofIndustry and Trade held a gala in Hanoi on October 21 to review the “VietnameseGoods Identification – Proud of Vietnamese Goods” programme.

Speaking at the opening ceremony, Deputy Minister ofIndustry and Trade Do Thang Hai said it is the fourth consecutive year theprogramme has been held to raise public awareness of producing, distributingand consuming Vietnamese goods.

Launched in the beginning of this year, the programme hasfulfilled set targets, including promoting the popularity of Vietnamese consumergoods to millions of customers, he said, adding that support has been providedfor Vietnamese firms to seek proper banking, infrastructure and technologicalsolution services, thereby improving their competitiveness.

He said the Vietnamese Goods Development Partners’Conference held in HCM City on October 11 attracted nearly 400,000businesspeople, including CEO of leading Vietnamese enterprises, globalsuppliers and local suppliers of equipment, materials and specialties.

In addition, conferences on popularising models of supplyingkey Vietnamese goods in industrial and processing zones in Quang Ninh and CanTho also created a bridge between businesses and millions of workers in manylocalities.

Hai said the ministry will continue holding activities torealise Decision No.634/QD-TTg dated April 29, 2014 on approving the domesticmarket development project in combination with the campaign “Vietnamese peopleprioritise Vietnamese goods”.

Ngo Sach Thuc, Vice President of the Vietnam FatherlandFront Central Committee, lauded the ministry for building Vietnameseconsumption culture and helping produce quality and competitive goods to meetdomestic demand and export.

The ministry also popularised the programme via the socialmedia, thus attracting millions of consumers, he said.

Thuc said the Steering Committee on the campaign set thegoal that by 2020, all consumers and businesses will become aware of thecampaign; all centrally-run cities, provinces, ministries, departments andsocio-political organisations will build the media channel “Proud of Vietnamesegoods”; Vietnamese goods will account for 80 percent of market shares in traditionaldistribution channels in remote, mountainous and rural areas; all centrally-runcities and provinces will build stable points of sale and basically completedata on the network of Vietnamese goods distribution in 63 cities and provincesnationwide.

He urged the ministry to help enterprises improve thecompetitiveness of their products and services as well as deliver commitmentsto protecting consumers’ interests and building national trademark forVietnamese goods.

At the gala, seminars on measures to win the heart ofVietnamese consumers and connectivity to develop Vietnamese goods were alsoheld.-VNA
VNA

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