

The central city of Da Nang will promote luxury vacation programmes and beach entertainment services for Middle East customers.
This move is seen as a practical step in Da Nang’s tourism development strategy through 2030, with a vision to 2045, to promote economic growth and improve the local life quality.
Since April 2022, the “Hai Phong Foodtour” has become a viral trend across social media platforms.
The collaboration features a multi-channel marketing campaign, curated travel packages, and regular updates on Singapore’s tourism offerings.
According to Time Out, Hanoi is the cheapest city for art and culture on the list, with 82% of locals ranking it highly for affordability.
In recent years, with increasing cultural exchanges, Muslim tourists have been visiting Vietnam, and Hanoi in particular, in growing numbers.
In anticipation of the upcoming peak tourism season, Nha Trang is preparing to host the 2025 Sea Cultural and Tourism Festival under the theme "Nha Trang say hi". The month-long festival, starting in late May, will feature 36 cultural, sporting and artistic events.
Given the sector’s ongoing recovery and growth acceleration, investment in infrastructure has been intensified, new products launched, events organised, and diverse partnerships established.
France is a priority tourism market for Vietnam with nearly 279,000 French travellers coming to Vietnam in 2024, representing a 97% recovery from pre-COVID-19 levels.
The Ana Marina Nha Trang, situated in Vinh Hoa ward some 7 kilometres from downtown Nha Trang, is designed to accommodate 220 yachts of various types.
From 2023 to 2024, there was a 35% increase in Australian travelers heading to Vietnam. The nation was the ninth most popular destination of Australian travelers last year, when almost 450,000 Australians visited. That was an increase of almost 80% on the figures from a decade ago
The "Hoa Phuong Do" train is a tourism product deeply rooted in the unique identity of Hai Phong, and it is expected to become a new favourite for visitors.
The month-long event will take place from June 7 to July 9 in the coastal city of Nha Trang, promising a wide range of experiences for both domestic and international visitors.
Farm tourism, a unique blend of rural retreats and hands-on countryside experiences, is gaining traction across Vietnam and beyond.
The top 10 most searched Vietnamese destinations were Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Nha Trang, Hoi An, Vung Tau, Da Lat, Phan Thiet, and Hue. Notably, Vung Tau and Ninh Binh recorded the highest growth in search volume with over 75%.
VNAT Director Nguyen Trung Khanh said that Vietnam identifies Italy as one of the key markets in Europe. Italian tourists are famous for their refined aesthetic taste, deep understanding of culture, art and history and for their passion for discovering original values and sophistication in experiences.
Hanoi targets 30 million tourist arrivals by 2030, including 5 million international visitors, and 30 billion USD in tourism revenue.
On April 30, during the Arabian Travel Market (ATM) in Dubai, Emirates and Sun Group formalised their cooperation through a Memorandum of Understanding (MoU), shortly after the airline revealed its plan to operate direct flights to Da Nang.
China remained the leading source of visitors, with 1.95 million arrivals, accounting for 25.4% of the total. The Republic of Korea followed closely with 1.58 million (20.6%), while other key markets included Taiwan (China) with 440,000, and the US with 323,000.
Situated adjacent to the renowned Ha Long Bay, a UNESCO-recognised World Natural Heritage site, Bai Tu Long Bay is home to over 600 islands and islets, unspoiled beaches, and rich marine biodiversity.