The quick launch of two new stores is part of UNIQLO's brandrecognition strategy in Vietnam, through a plan to boost operations bylaunching three new stores in a row in Hanoi this autumn and winter.
With the launch of two new stores, UNIQLO has increased the numberof retail stores in Vietnam to 15, and the reach of the online storeUNIQLO.com, after nearly three years in the country.
Osamu Ikezoe, General Director of UNIQLO Vietnam, said thesimultaneous opening of the two stores would contribute to bringing theLifeWear philosophy to more and more customers in potential new developmentareas of the capital of Hanoi./.
