The programme, part of the “United Tastes”campaign launched by FAS last year, is attracting the participation of eight US Agricultural Trade Promotion Associations.
Running to September 28, the programme willintroduce more than 140 food items of major US brands such as vegetables, fruits, beef, chicken, seafood, canned food, sauces, wine and non-alcoholic beverages at 12 MM Mega Market centres in different provinces and cities acrossVietnam.
Benjamin Petlock, Senior Agriculture Attaché at the USConsulate General in HCM City, said that US food and beverages are becoming morepopular to Vietnamese people because of their high quality, safety, convenienceand diversity. And Vietnamese consumers can easily find a wide variety of US foodand beverages in domestic retail chains, including the MM Mega Market system./.
