Vietnam eyes streamlining policies to boost cultural industries

A stakeholder consultation workshop on Vietnam's National Report on the implementation of the UNESCO 2005 Convention for the 2020-2023 period has underscored the need for refined policies and strategies to unlock resources and propel the growth of Vietnam's cultural industries.

Jonathan Baker, Chief Representative of the UNESCO Office in Vietnam, speaks at the workshop. (Photo: VietnamPlus)
Jonathan Baker, Chief Representative of the UNESCO Office in Vietnam, speaks at the workshop. (Photo: VietnamPlus)

Hanoi (VNA) – A stakeholder consultation workshop on Vietnam's National Report on the implementation of the UNESCO 2005 Convention for the 2020-2023 period has underscored the need for refined policies and strategies to unlock resources and propel the growth of Vietnam's cultural industries.

The workshop, held in Hanoi on June 4, featured expert proposals and discussions aimed at aligning Vietnam's cultural development with the four relevant United Nations Sustainable Development Goals (SDGs) for 2030. These goals focus on sustainable cultural management; balanced flows of cultural goods and services, and increased mobility of artists and cultural professional; integration of culture into sustainable development frameworks; and promotion of human rights and fundamental rights to freedom.

Assoc. Prof Do Thi Thanh Thuy from the Vietnam Institute for Cultural and Art Studies (VICAS) underlined the critical role of improved policy mechanisms, calling for clearer regulations in areas like investment and funding models, tax incentives, public-private partnerships (PPPs), public services in managing and operating cultural facilities and assets, and policies for non-profit organisations.

Learning from successful practices employed by other UNESCO member states was another key point raised by Thuy. She advocated for the creation of a national data collection system for cultural industries, the branding of Vietnamese cultural products and services, a network of creative cities, and robust digital infrastructure to promote and manage cultural products in the online space.

Dr. Nguyen Phuong Hoa, Director General of the Department of International Cooperation at the Ministry of Culture, Sports and Tourism, echoed Thuy's emphasis on policy reform, saying that integrating cultural industry policies with the broader national socioeconomic development strategy is important.

Reflecting on the 2020-2023 period which saw Vietnam grappling with the COVID-19 pandemic, Hoa commended the Government's commitment to cultural development, specifically citing the 2021 Cultural Development Strategy released by the Prime Minister.

This strategy outlines a series of goals for Vietnamese culture by 2030, including increasing the value added by cultural industries to 7% of GDP and raising cultural investment to at least 2% of the annual national budget. Additionally, Hoa pointed to local initiatives like Hanoi's Resolution No. 09-NQ/TU, a policy promoting cultural industry development in the capital city to 2045.

Jonathan Baker, Chief Representative of the UNESCO Office in Vietnam, hailed the Government's dedication to the cultural sector. He acknowledged the positive policy environment established for promoting the 2005 Convention on the Promotion of the Diversity of Cultural Expressions and highlighted the robust growth observed in Vietnam's national cultural and creative ecosystem.

He also pledged UNESCO's continued technical support to Vietnam in realising the 2005 Convention and further fostering collaboration between the two sides.

The workshop underscored Vietnam's commitment to nurturing its cultural industries. By streamlining policies, fostering international exchange, and harnessing digital technologies, Vietnam aims to unlock the full potential of its cultural sector and contribute significantly to fulfilling the SDGs. The collaborative efforts between local and international stakeholders mark a significant step toward achieving sustainable cultural development in Vietnam./.

VNA

See more

National treasures on display at the Can Tho Museum feature QR codes that visitors can scan to access more information. (Photo: VNA)

Can Tho steps up digitalisation of cultural heritage

A digital portal on cultural heritage data of Can Tho will be built, supporting the city’s digital transformation targets in heritage management under Politburo Resolution No. 80-NQ/TW on developing Vietnamese culture.

An impressive Xoe Thai dance performance at the “Northwest Quintessence” street festival. (Photo: VNA)

Community-led approach strengthens ethnic cultural heritage preservation

Established in 2025, the Vietnam Pioneers Network provides a space for ethnic communities to share their heritage stories, helping reduce ethnic stereotypes and promote understanding of cultural diversity. Operating on a voluntary basis, the network connects community groups in localities across the country through core members.

Opportunities for Vietnamese cinema to break through

Opportunities for Vietnamese cinema to break through

Against the backdrop of globalisation and the explosion of digital technology, cinema is no longer merely an art form. It has become an important cultural industry making a direct contribution to economic growth and national soft power.

A large number of tourists visit Hue Imperial City. (Photo: VNA)

Hue rolls out vibrant events to boost National Day tourism

Vietnamese visitors will also receive free admission to attractions within the Complex of Hue Monuments on August 19 and September 2, giving domestic tourists greater opportunities to explore the historical and cultural heritage of the former imperial capital.

A performance showcases the rich heritage of Then at the event. (Photo: VNA)

Vietnam showcases Then ritual practices in Laos

The programme aims to promote the value of an intangible cultural heritage of humanity while strengthening the great friendship, special solidarity, comprehensive cooperation and strategic cohesion between Vietnam and Laos.

Delegates at the tournament’s group-stage draw ceremony. (Photo: VNA)

Pickleball World Cup 2026 gets underway in Da Nang

The tournament will feature leading players from the PPA and APP circuits alongside top Vietnamese and international competitors, including Ly Hoang Nam, Phuc Huynh, Truong Vinh Hien, Sophia Phuong Anh and Sophia Huynh Tran.

A match at KAVIJA CUP 2026. (Photo: VNA)

Vietnamese community in Japan’s Karate tournament held

The 2026 Karate tournament for Vietnamese people in Japan, KAVIJA CUP 2026 provided athletes with opportunities to exchange experience and improve their skills, and identifies promising talents for higher-level competitions in Japan and internationally.

Artist Ngo Duc Hoang gives a live painting demonstration on traditional Do paper at the exhibition in Vladivostok on August 15. (Photo: VNA)

Exhibition of Vietnamese Do paper paintings captivates Far Eastern audience

An exhibition of paintings on traditional Vietnamese Do paper by artist Ngo Duc Hoang in Vladivostok features the works, created between 2021 and 2026, exploring a wide range of themes related to Vietnam, from urban life to the mountainous northwestern region, and from natural landscapes to images of the lotus, Vietnam’s national flower.

Thua Thien Hue Innovation Startup Centre organises a programme to showcase and connect startup projects in Hue city. (Photo: VNA)

Hue makes use of heritage to drive startup growth

The central city of Hue is working to build an image as an innovation and startup hub by leveraging its strengths in education, cultural heritage, and quality of life to attract young talent.