Vietnam seeing branded resort real estate trend

Vietnam’s tourism is returning to the new normal and the resort real estate also begins getting back to the racetrack after a two-year hiatus caused by the COVID-19 pandemic, with numerous projects expected to be offered for sale in 2022.

The trend of branded leisure real estate is expanding, especially with the participation of big brands, to help improve project quality, attract capital flows, and improve investment property value in the long run.

According to CBRE Vietnam Research and Consulting Division, the Covid-19 pandemic halted tourism activities in Vietnam's coastal localities. In the pre-pandemic period, Da Nang and Khanh Hoa were destinations for a large number of international visitors, with over 3.5 million arrivals in 2019.

However, this number of visitors dropped sharply by more than 80 percent in the 2020 – 2021 period when Vietnam temporarily closed its border.

The pandemic has also changed the tourists' “taste”, with Binh Thuan and Ba Ria-Vung Tau provinces preferred.

Investment in the resort real estate market has shifted from traditional markets such as Da Nang and Khanh Hoa to new localities like Ba Ria-Vung Tau and Binh Thuan./.