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Viettel named most valuable telecoms brand in Southeast Asia

Viettel is the most valuable telecoms brand in Southeast Asia and the 17th in the world, according to the latest Brand Finance Global 500.
Viettel named most valuable telecoms brand in Southeast Asia ảnh 1Viettel is the only Vietnamese brand in the latest Brand Finance Global 500 rankings. (Source: baochinhphu.vn)
Hanoi (VNA) – Viettel is the most valuabletelecoms brand in Southeast Asia and the 17th in the world,according to the latest Brand Finance Global 500.

At the 234th position globally, Viettel isthe only brand of Vietnam and the only telecoms one of Southeast Asia listed inthe 2023 rankings.

Meanwhile, e-commerce company Amazon surpassed Apple tobecome the world’s most valuable though its brand value fell about 15% to 299.3billion USD this year from 350.3 billion USD in 2022.

Apple dropped to the second place as its brand value declined16% to 297.5 billion USD.

Brand Finance, founded in 1996, is the world's leading brandvaluation consultancy present in 20 countries and territories./.

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