A tourism site in Quang Binh province (Source: VNA) Liaoning (VNA) – A programme to promote Vietnam’s tourism in China took place in thecountry’s Liaoning province – its last stop, drawing hundreds of travel andmedia agencies on November 23.
The event wasorganised by the Vietnam National Administration of Tourism (VNAT) under theMinistry of Culture, Sports and Tourism.
VNAT DeputyDirector General Nguyen Thi Thanh Huong highlighted China as one of the keymarkets of Vietnam’s tourism.
In the first tenmonths this year, 2.2 million Chinese tourists came to Vietnam, up 55 percentfrom the same period last year.
The number isexpected to reach between 2.5 and 2.6 million this year, Huong said, stressingthat it is a modest figure compared to more than 100 million Chinese travellingabroad each year.
This year, the VNAThas held a series of tourism promotion events in China, mostly in Guilin city, Guangdongprovince; Changchun city in Jilin province; and Dalian in Liaoning province,according to Huong.
The events at allthree localities focused on introducing sea tourism in destinations with warmclimate and direct flight services such as Da Nang, Nha Trang and Phu Quoc.
In Guilin, theprogramme contributed to drawing public attention to the launching of thedirect air service connecting Guilin and Nha Trang city in the south centralcoastal province of Khanh Hoa.
The tourism sectoralso plans to introduce other destinations, such as Hanoi, Hai Phong, QuangNinh, Ninh Binh and other mountainous provinces to the Chinese market.
VNAT will workclosely with localities to diversify tourism services and shopping malls tomeet the demand of Chinese tourists who spend much on shopping.
The agency willconduct training courses to increase the number of Chinese language tour guidesas well as to enhance their capability./.
VNA
