Business

Central region seeks ways to lure more Islamic tourists

A workshop on developing a supply chain of tourism services for Islamic visitors in central Vietnam opened in the central beach city of Da Nang on June 10.
Central region seeks ways to lure more Islamic tourists ảnh 1Delegates at the event (Photo: VNA)

Da Nang (VNA) – A workshop on developing a supply chain of tourism services for Islamic visitors in central Vietnamopened in the central beach city of Da Nang on June 10.

Jointly organised by Malaysia Tourism Promotion Boardin Vietnam, the Islamic Tourism Centre under the Ministry of Tourism, Arts andCulture of Malaysia, and the Da Nang Department of Tourism, the event saw the participationof representatives of more than 100 enterprises in the sector in three central localities, namely Thua Thien-Hue, Da Nang and Quang Nam.

Nguyen Son Thuy, Director of Duy Nhat Dong DuongTourism Limited Company, said that Vietnam has welcome many Muslim touristsin recent years, but the sector has yet to enjoy due attention.

Deputy Chairman of the Da Nang Department of TourismNguyen Xuan Binh said the city has developed several plans to attract moretourists following the COVID-19 pandemic, and this market sector is seeing a chance to further expand.

According to Marina Muhamad, Director of IslamicTourism Centre, Da Nang should pay attention to special services catering the needsof Islamic tourists such as praying areas and Halal food.

Delegates at the event exchanged ideas on trendsand consumption habits in tourism among Islamic tourists and Halal culinary services.

There are about 1.8 billion Muslims in the world, the ASEAN region accounts for 255 million. Recently,the early reopening of direct flights between Da Nang and Singapore, Malaysiaand India have created favorable conditions for the number of foreign touristsvisiting Da Nang to grow strongly in Southeast Asia./.

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