The US public relations firm Edelman plans to penetrate the Vietnamesemarket and expand its investment in the country’s communications sectorby buying up shares of AVC, a leading communications company.
President and CEO of Edelman Richard Edelman pointed out thatVietnam has an abundance of potential in the communications,advertising and brand marketing fields. He added that he is keen for hiscompany to invest heavily in these areas, particularly in food stuffsand consumer goods.
Edelman is a world leader inthe public relations sector with 4,000 employees based in 60 officesacross the world. Its customers include many global giants such asUnilever, HP, Microsoft, GE and J&J./.